History

ROLE: DESIGN DIRECTOR / MOTION

AGENCY: DROGA 5

History (formerly The History Channel) approached me to create a flexible design system that would allow them to quickly create a range of video content for their YouTube channel - History on YouTube.

I first came up with logos, stingers and a color palette to distinguish History’s YouTube practice as separate their the TV offering.

Finally we created a templatized system of customizable After Effects projects so History could generate their own content using our design system.

LOGO

SHOW HOSTS

History asked us to create a templatized show package that could be easily replicated for new shows.

We decided each show would have a different look and feel, but the basic build ­— titles, lower thirds, supers ­— would all follow the same structure.

We would come up with a custom logo and color palatte for each show that the designers and animators at History could use to create assets.

SHOW PACKAGE

WEB & SOCIAL

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